Sales & Marketing : Earn More Business with Authentic Virtual Presence

Turn Virtual Meetings into Revenue Engines – Master Eye Contact That Closes Deals

The Edge to Earn More Business
In B2B sales, marketing demos, and team training, lost eye contact kills trust and engagement. EyeKon’s patented Attention Tracking Technology (ATT) coaches your teams to maintain natural, direct gaze – boosting rapport, credibility, and conversions without any video manipulation.
o Hardware-agnostic, 100% local processing for privacy.
o Subtle real-time guidance + analytics to elevate performance.
o Proven to help teams appear confident, attentive, and persuasive in Video calls.

Eye Contact Is Non-Negotiable in B2B Virtual Environment

 
Virtual selling dominates B2B: 70% of sales and marketing pros say video builds more client trust, and deals with webcams on close 41% more often. But the #1 issue? People look at screens instead of cameras – signaling disinterest, reducing perceived confidence, and weakening connections.
 

Key impacts:

o Direct eye contact conveys honesty, attention, and credibility – essential for building trust in high-stakes deals.

o Without it, prospects tune out, engagement drops, and persuasion suffers.

o In marketing demos and training sessions, strong gaze keeps audiences hooked and improves retention.

Research shows eye contact enhances persuasion, social presence, and relationship-building – critical when 77% of B2B buyers prefer virtual interactions with trusted vendors.

For sales reps, marketers, and trainers, fixing this gap drives higher close rates, better client feedback, and stronger team performance.

EyeKon Empowers Your B2B Teams

 

EyeKon is a lightweight desktop app (Windows/Mac) that integrates seamlessly with Zoom, Microsoft Teams, Google Meet, Webex, and your CRM workflows. Using any standard webcam, patented Attention Tracking Technology (ATT) delivers precise gaze mapping and gentle coaching.


Real-Time Performance Coaching
: AI detects gaze drifts (e.g., to notes, chat, or self-view) and provides subtle audio/visual cues to guide eyes back to the camera naturally – helping reps maintain that “talking directly to you” feel that builds instant rapport.

Tailored for B2B Needs:

o Sales Teams: Stronger discovery calls, demos, and negotiations – appear more engaged to shorten sales cycles and increase win rates.

o Marketing Teams: More compelling product webinars, client pitches, and thought leadership sessions – boost audience connection and brand trust.

o Training & Enablement: Virtual onboarding, role-plays, and skill sessions – coaches reps to project confidence, leading to better adoption and field performance.

Post-Session Analytics Dashboard:

o Eye-contact consistency scores (averaging 98% with practice)

o Drift timelines and performance trends

o Team-level insights: Identify coaching needs, track improvements, and measure ROI on virtual selling efforts

Managers gain data-driven visibility to coach effectively and celebrate progress.

Scalable for B2B Teams & Enterprises


Hardware-agnostic: Works with built-in webcams, USB cams, or legacy setups – no expensive gear.
 
Quick rollout: <2 minutes setup per user.
 

Enterprise-ready: Team licensing, volume discounts, white-label options.

Privacy & Compliance: All processing local on-device – no data sent to servers, supporting GDPR and enterprise security standards.

Why EyeKon Is a Must-Have for B2B Success


In a world where virtual is the default for B2B interactions, teams that master authentic connection win.
 
EyeKon delivers the edge: higher trust, better engagement, and measurable revenue impact – without invasive tech or privacy risks.

o Differentiate your team in competitive deals.

o Accelerate training ROI with data-backed coaching.

o Future-proof with upcoming mobile version.